The positive of not pirating is that the company makes more money, gets more accurate ownership figures, so they alter the games they produce accordingly.
Several game designers, including Black Isle Studios, a personal favourite of mine, went under because they were'nt profitable enough. If half the people that pirated their games had paid instead, then maybe, just maybe, that wouldn't have happened.
Although in one or two cases they don't help their case by releasing poor or buggy products. Fallout 2 is a favourite of mine, but the original release was buggy as hell. Quest for Glory 3+4 also have their bugs, although thankfully there are fan patches now.
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