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Old 16-05-2013, 07:12 AM   #1

Join Date: May 2013
Posts: 5
Default Game business...!

I love to play game in my spare time and this routine have been starting from my childhood period.
Due to this love, i decided to learn about games and its technologies....
Now at that time i have my own business of games development on small scale. After getting complete success on local level, my aims is to promote business activity on large level... So may i need to attend some exhibition activities where display and tell others about games?

Last edited by Hassialan; 25-09-2014 at 10:42 AM.
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Old 16-05-2013, 06:14 PM   #2
Home Sweet Abandonia
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Location: Hungary
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Well, I'm not a developer myself, but I've read a lot about the business, and we've did a lot of marketing for Abandonia through it's social networks.
The way I see it, if you're developing your own video games, and would like to draw attention to your product, you need to use all the social networks that are popular out there:

- Youtube
- Facebook
- Twitter

You need to create promotional material that looks appealing, a few trailers, gameplay videos and such can't hurt. Well, if you have anything to show, first of all, but I suppose you do, of course. I am not sure what "complete success on local level" means, could you please elaborate?
The indie scene - the one where small-scale developers begin - is interesting and fairly easy to grasp the concept of: you begin writing a game from scratch, showcase your progress on your website and social rings, then release the game either free of charge, commercially, or shareware / adware / whateverware. As you did not specify the platform you're targeting, it is hard to give further advices. I recommend the Android OS if you're familiar with mobile devices, where at least 75% of the users are likely to give unknown but appealing titles a try. If you develop for PC, then you might want to consider creating a Kickstarter, or submitting your finished product to Steam Greenlight.
That's it, you got all the attention you need, and if your games are really that great people will support you.

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Old 16-05-2013, 07:04 PM   #3
The Fifth Horseman
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Originally Posted by Hassialan View Post
So may i need to attend some exhibition activities where display and tell others about games?
Have you researched the effectiveness of that form of marketing? What about cost-vs-benefit analysis?

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